FitFlop welcomes Song Hye Kyo

PRODUCT INFORMATION

FitFlop’s next-generation athleisure sandals take sporty style to the next level. With a chunky sole, clean lines and multi-point adjustable straps – made from lightweight, cushioned premium leather – for a custom fit and easy on/off. Contrast stitching and a two-tone upper add a graphic appeal. Equipped with FitFlop’s ultra-comfortable, wide Microwobbleboard™ midsole. A grippy outsole makes it great for both trail and city walks, travel or the gym. Lightweight. Easy. Modern.

- Ergonomic design optimizes body balance, natural movement and energy

- Microwobbleboard midsole disperses pressure – triple cushioning across three phases of the stride (firm heel/soft midfoot/moderate toe)

- Supports natural arches

- Wide width

- Grip level: 2 – shallow trails/light footpaths

- Waterproof lining (upper) – 12% spandex/88% recycled nylon

- Shoes have been awarded the APMA seal of approval for good foot health.*

- Product code: IM4-328

*American Podiatric Medical Association

FITFLOP x SONG HYE KYO COLLECTION INFORMATION

FitFlop, the world's leading footwear brand with optimal ergonomic design, is pleased to announce famous Korean actress, Song Hye Kyo, as its brand ambassador in Asia.

“We are thrilled to have Song Hye Kyo join FitFlop as our brand ambassador for Asia. She is a household name in Korea and one of the region’s biggest Hallyu stars,” said Gianni Georgiades, CEO of FitFlop.

During the photoshoot in Seoul, Song Hye Kyo handpicked her favorite FitFlop styles, including slippers, sandals, sneakers, Mary-Janes, mules, and loafers. All of them exude sophisticated style and stand out in the stunning images of this collaboration.

Luxurious and contemporary

When talking about the brand, Song Hye Kyo shared: “The moment I put on the first pair of shoes, I was amazed by the great comfort and support they provided. I really like the perfect balance between comfort and stability of FitFlop. These shoes are still very comfortable even after many hours of use.”

In the image, she is wearing FitFlop's new generation of sporty SurFFs, which combine sophisticated modern style with FitFlop's optimized original MicrowobbleboardTM technology.

With superior injury reduction and professional ergonomic design, these sandals feel like professional sports shoes.