FitFlop Welcomes Song Hye Kyo

PRODUCT INFORMATION

FitFlop's next-generation athleisure sandals take sporty style to a new level. Featuring chunky soles, clean lines, and multi-point adjustable straps crafted from lightweight, premium padded leather, these sandals provide a customizable fit and are easy to slip on/off. Contrast stitching and dual-tone uppers add striking graphic appeal. Equipped with FitFlop’s wide Microwobbleboard™ midsole for exceptional comfort. The grooved outsole ensures grip, making these sandals suitable for light trail walking, city strolling, travel, or gym visits. Lightweight. Effortless. Modern.

• Ergonomic Design: Optimizes body alignment, natural movement, and energy efficiency.
• Microwobbleboard™ Midsole: Distributes pressure with triple-density cushioning for three-phase walking comfort (firm heel/soft center/moderate toe).
• Natural Arch Support.
• Fit: Wide width.
• Grip Level: 2 – Suitable for light trails or gentle walks.
• Water-Resistant Upper Lining: 12% spandex/88% recycled nylon.
• APMA-Certified: Recognized by the American Podiatric Medical Association for promoting foot health.*
• Product Code: IM4-001

*American Podiatric Medical Association

FITFLOP x SONG HYE KYO COLLECTION INFORMATION

FitFlop, the world-renowned footwear brand known for its optimal ergonomic design, is proud to announce the famous South Korean actress Song Hye Kyo as its brand ambassador for Asia.

Gianni Georgiades, CEO of FitFlop, stated, "We are thrilled to have Song Hye Kyo join FitFlop as our brand ambassador for the Asian region. She is a familiar face in Korea and one of the region's top Hallyu stars."

During a photoshoot in Seoul, Song Hye Kyo personally selected her favorite FitFlop styles, including slippers, sandals, sneakers, Mary-Janes, mules, and loafers. Each piece exudes sophisticated style and stands out in the stunning visuals of this collaboration.

Elegant and Contemporary

Speaking about the brand, Song Hye Kyo shared, "The moment I tried on my first pair, I was amazed by the comfort and incredible support they offered. I love the perfect balance of softness and stability in FitFlop footwear. These shoes remain comfortable even after hours of wear."

In the visuals, she is seen wearing FitFlop's new-generation SurFF sports sandals, blending sophisticated modern style with FitFlop's original optimized Microwobbleboard™ technology.

With superior shock absorption and professional ergonomic design, these sandals provide the comfort of high-performance sports shoes.